Andrea Simler-DeGolier, Retail Design & Concept Development
As the Retail Design and Concept Development Coordinator, Andrea develops design concepts based on client interviews, brand image, retail merchandising concepts and strategies. Along with her 13 years of experience at DEI, Andrea has a strong background as the Manager of Visual and Creative Presentation, New Stores USA for Polo Ralph Lauren. She was responsible for ensuring stores adhered to design directives and standards as well as developing and managing visual display concepts, schedules, budgets and flow layouts for new store concepts.
In Andrea's free time, she is the lead vocalist for original and cover bands, organizes benefit concerts, volunteers for the West Chester Hospital Fundraising Committee and freelances for interior/retail design.